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Animated Age


  Text by Wang Xiaolu

  Recent years brought sudden growth to the Chinese animation industry, evidenced by advancement of both quantity and quality of animated film and television programming. China’s homegrown animation studios are reported to be producing more than hundreds of thousands of minutes of animated material annually.Although the striking figure may seem exaggerated, it has still brought increasing interest in animation from the public and inspired greater numbers of animators to produce films that can compete with their counterparts abroad.

  Meanwhile, a group of creative and practical cartoonists has emerged in the arena of China’s independent animation.Thanks to their education from art and film academies, they have shown distinct perceptions of animation and performed brilliantly in conveying animation aesthetics.Chinese-made independent animation has even found its way into international animation exhibitions and festivals.

  In France, box office receipts for animated films are on the rise, while figures for live-action films are on the decline.Whether this phenomenon mirrors a global change in taste, animation is undeniably more prevalent in everyday life. Such a trend could signal the dawn of “an age of full animation.”

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