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PATRIOTS IN THE WORLD OF LOBBYING




Gerald S. J. Cassidy is chairman and chief executive officer of Cassidy & Associates/Weber Shandwick Government Relations in Washington D. C. Cassidy & Associates consistently rates number one in rankings of Washington?s top lobby firms.
It was an unseasonably warm September morning that America was awakened with horror to the frightening reality that we live in a world where our Main Streets are no longer immune from the terror that lurks around the world.
Since that awful morning, our nation has been strengthened by the kindness and generosity that is uniquely American. This disturbing time has brought a sense of renewal in what all of us do both personally and professionally to help our neighbors.
More than ever, we are asking ourselves, òare we making a difference?ó
For nearly 30 years, I have been fortunate to work in a profession that does make a difference. I am not ashamed to tell people I am a lobbyist. The concept of a government open to its people is the living cornerstone of our democracy. In fact, our Founding Fathers thought the act of lobbying our government was such a vital part of our democracy they sought to protect it in our Constitution under freedom to petition.
Unfortunately, as far as integrity and trust, most Americans rank a lobbyist rather low. Some of that perception is warranted from past transgressions. But the lobbying profession has made great strides in cleaning up its way of conducting business in the last 20 years.
We are certainly a far cry from the days of questionable deals made in a haze of smoky backrooms on Capitol Hill. Today, we live in a world where public policymaking is thoroughly scrutinized by the news media, which no longer operate on 12- or 24-hour news cycles, but function instead in real time, at the speed of the Internet. This compression of distance and time puts the onus on us, as lobbyists, to be counselor who are more substantive and trustworthy than ever.
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摘自:传播 2004年第03期  
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